Intern’s Corner with Randi: Shadowing Mark Borja
Welcome to my corner! My name is Randi Moultrie and I am the 2019 Spring Digital Content Intern at Beasley Media Group. I am excited to keep you posted on all of my cool adventures throughout this semester!
Everyone has social media and enjoys using it, but have you ever stopped to think about the science behind a great post? With this internship, I don’t only get to help create some cool content for each social media platform, but I also get to learn about the behind the scenes aspects by shadowing different areas.
Behind the Scenes with the Green Screen
This week, I got an opportunity to shadow a member of the digital team and learn more behind the scenes techniques. I stepped into the green screen room and spent some time with the videographer, Mark Borja. Mark helps create a lot of the promotional videos and recap videos/photos of events for Beasley Media Group. This week Mark was creating a video promo for Country 1037’s contests “Concerts and Cash” and I got to assist in the process from start to finish.
Mark and I started with developing multiple ideas for the promo video with personalities from Tanner in the Morning. Once we gathered all of our concepts, it was time to begin filming.
Once we got the green screen room, Mark fell right into videographer mode and began setting up the camera and green screen right away. Mark made sure to record every shot a few times just to be sure we had enough in case something went wrong when it came down to editing. Filming was fun, but it was time to start editing.
Mark and I came back to the office and downloaded all of the footage we captured to begin the process. Mark uses Adobe Premier, which luckily I am familiar with from school and did not leave me completely clueless. Mark began dragging, double-clicking, cutting and editing to create the perfect video. We lined up all similar takes and watched together to pick which was the best. Mark showed me backdrop options for the green screen and song choices for background noise and before I knew it we had a completed promo.
The biggest things I learned from shadowing Mark were to always have backups because you never know what will work and what won’t, don’t be afraid to try random ideas and always be prepared to do some last minute changes to an idea you thought would work. Mark’s fun energy keeps everyone excited to work with him and his creative mind keeps his ideas interesting to develop into a video. I hope to take what Mark taught me to enhance my personal skills in filming and editing as I continue.
