Charlotte Videographer Showcases Black-Owned Businesses in Thriving Business Community
Through his camera lens, Lawrence Hickson documents the heart of Black entrepreneurship in Charlotte. His videos spotlight local businesses during Black History Month in what’s become the nation’s 12th-largest center for Black enterprise.
Charlotte’s business landscape is buzzing with new energy, with 16 new Black-owned businesses launched in 2023. From tasty restaurants to a high-energy cycling studio and a sophisticated bridal shop, these ventures bring diversity to the city’s mix where Black-owned businesses represent 7.1% of small businesses.
Working with 360 Charlotte and Team Miller Foundation, Hickson dedicates his talents to youth programs. “We’ve been underserved for a long time,” he told wccbcharlotte.com.
At 360 Charlotte, traditional basketball meets modern tech. Players step into a space where gaming and performance tracking blend with classic court training, offering a fresh approach for athletes of every level.
The city thrives with over 80 Black-owned businesses, each bringing something special to Charlotte’s commercial landscape. From neighborhood shops to fitness studios, these venues offer a diverse range of products and services.
Inside the sports facility, players train while advanced technology monitors their progress. Sensors record each move and shot, while instant replay helps improve form: It’s basketball training reimagined for today’s athletes.
Hickson’s videos capture meaningful stories. His work showcases business owners who invest time and resources back into their communities, strengthening Charlotte one story at a time.
The Team Miller Foundation reaches out to kids who need support. Their work aligns perfectly with Hickson’s efforts to promote local business leaders who invest in their community.
As Charlotte expands, it attracts new entrepreneurs and businesses naturally. The variety of ventures shows how the city’s marketplace keeps growing in dynamic ways.
City leaders track this development closely. Their research shows how these businesses contribute to Charlotte’s economic growth each year.
