As many states, including North Carolina, are easing their Covid restrictions, people are starting to think about post-pandemic life. I mean, no more masks required outdoors? What’s next?
Extra gum is already imagining how the world will react when things really get back to “normal.” The brand recently released an ad called “For When It’s Time.” Set to Celine Dion’s hit “It’s All Coming Back To Me Now,” the video shows a day when suddenly everything has re-opened and people are running to hug and kiss one another.
Since we’ve all been under masks for over a year, minty gum will certainly comes in handy once we ditch our masks for good and, as Extra puts it at the end of the ad, “We could all use a fresh start.” Pucker up, baby.